Team siliconindia

• Waaree invests in fast-growing logistics startup Warehouse Now.
• Warehouse Now supports 100+ brands across 50+ cities.
• Funding to boost expansion and modernize supply chains.

Waaree Sustainable Finance (WSF), the financial services arm of the Waaree Group, has made a strategic investment in Warehouse Now, a rapidly growing warehousing and logistics technology platform. The investment reflects WSF’s continued focus on backing future ready sectors that are central to India’s economic growth.

Founded in 2020 by Tarun Saraf and Akansha Saraf, Warehouse Now has built one of India’s largest on demand warehousing networks. The company provides businesses with a complete suite of supply chain solutions, including storage, fulfillment, logistics, workforce management, and digital infrastructure across more than 50 cities. It currently supports over 100 major brands such as Tata, Bosch, Amazon, Flipkart, Myntra, and Bayer.

At the heart of its operations is a tech first approach. Warehouse Now’s integrated platform includes tools like Space Now, Infra Now, Dokumentz, Work Now, and Logistics each designed to offer flexible, scalable, and data driven supply chain management. This digital first model helps businesses adapt quickly to changing demands, reduce costs, and scale efficiently.

Commenting on the partnership, Ankit Doshi of Waaree Sustainable Finance said the warehousing industry is moving rapidly toward organized and technology enabled systems. He praised Warehouse Now’s sharp execution, solid unit economics, and proven ability to scale.

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Tarun Saraf, Co-Founder and CEO of Warehouse Now, said the investment will allow them to strengthen their platform, grow their footprint, and bring greater flexibility and efficiency to supply chains across India. He emphasized the company’s mission to modernize logistics through innovation and a customer first approach.

With India’s warehousing sector expected to triple in size by 2030, this partnership is seen as a timely boost to a company that’s shaping the future of logistics and supply chains.