The Automobile Industry in India is expected to reach $137.06 billion in 2025 and grow at a CAGR of 8.20 percent to reach $203.25 billion by 2030, according to Mordor Intelligence. The emergence of advanced manufacturing technologies has boosted production efficiency and many global brands have also entered the Indian market, setting up their manufacturing units. The new-generation automotive systems are technologically superior to their predecessors and come with a whole range of value-added features such as Bluetooth connectivity and charging systems. When it comes to auto services for such vehicles, the mechanics are not able to diagnose the problems in vehicles correctly as they are not trained to analyze advanced engineering issues.

Just Auto understood the difficulties faced by even experienced mechanics and started Just Auto Automotive Training Academy that trains candidates in all aspects of modern automotive engineering and how to fix issues in modern-day vehicles. The company also conducts business through a franchise model where it provides advanced automotive training to owners and their associates before handing over the franchise.

An organized approach to training and franchise is what makes Just Auto stand out in the market. The company initially started with Roadside Assistance but observed the lack of training in mechanics across regions. Only then was it able to detect the gap in the market and start with the institute. “We started with an area of 2000 sq. ft. four years ago and are currently operating from a four-storeyed building that is 85000 sq. ft. We were able to grow rapidly because of our training which involves all the aspects of modern-day automobiles, be it two-wheeler, four-wheeler, Commercial Vehicles, or an EV”, mentioned Naveen Chandra Sharma, Founder & CEO, Just Auto Solutions Pvt. Ltd.

Franchise Uniqueness
Just Auto has separate business models for two-wheeler, four-wheeler, diagnostic and commercial vehicle franchises. By operating through different modules, the company can provide support with respect to a vehicle. Its franchise value proposition stands apart in the market with a proven track record, comprehensive services, innovative solutions, and territory exclusivity. With many franchise partners currently at hand, the company aims to build a wider network and bring more interested parties under its umbrella. “By creating a vast franchise

network under one banner, we promote small business ownership and ensure access to top-notch automotive services for communities far and wide. Through our dedication to entrepreneurship and commitment to training, we are driving towards a future where every individual with a passion for automobiles can find their path to success”, says Naveen.

The franchise model of Just Auto is unique and one of the reasons for the company’s success. Any person interested in taking up the franchise is required to undergo a handson automotive training program. The cost of the training program is included in the franchise cost. All the franchise partners can be connected with Just Auto through a mobile application. The company has also established an online technical support system for all the franchise partners. It is a unique support system that involves video calling at the time of emergency or consultation. If a franchise partner is unable to diagnose the problem in a vehicle, he can take the help of video calling and get connected to Just Auto HQ. The experienced professionals at the HQ will assist the JustAuto franchise partner with the diagnosis and necessary solutions. Through this initiative, the company has been able to serve more customers and gained the trust of the franchise partners.

Dr Megha Ojha, Head(Legal & PR)

“Through our smart application, customers can provide feedback directly to us, and we constantly act on it to improve our framework. Currently, we have 26 franchise partners spread across Chhattisgarh, Bihar, UP, Gujarat, Hyderabad, Punjab, WB, Patna, and Nepal”, says Dr Megha Ojha, Head (Legal & PR), Just Auto.

Through our smart application, customers can provide feedback directly to us, & we constantly act on it to improve our framework

Evolving with the Industry
The company keeps itself abreast with the changing trends and technologies of the automotive sector and is equipped with all the latest tools that are required. It has multiple industry collaborations with OEMs and maintains a range of new-age vehicles in-house. These include two-wheelers, four-wheelers, trucks, and EVs. Having a complete range of vehicles gives this company an added advantage in this segment. “We aim at providing hands-on training to all candidates. This is the reason why we keep a huge number of vehicles in-house. It was observed earlier that many experienced mechanics are unable to understand Bluetooth connectivity problems in vehicles. Our training programs help them understand it and other related aspects of all modern vehicles”, stated Dr Megha Ojha.

The Road Ahead
In only four years, Just Auto has gained significant trust and recognition in the market because of good quality training and an organized franchise model. It has also collaborated with various educational institutions and industries, and it is working to create a holistic educational platform for this sector. It has until now trained many candidates and established a trusted relationship with all the franchise partners. The company also provides advanced training to its technicians to make them aware of the changing trends in the market. “Looking ahead, we plan on increasing the number of franchises and marking our presence in all the regions of the country. We want to keep up with the good work and emerge as one of the reputed training and franchise providers in this sector,” concluded Dr Megha Ojha.