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Asco Capital: Handholding Clients through Financial Wilderness to Raise & Manage Funds

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Anand Saklecha,DirectorThe current scenario is dotted with startups trying to make their mark in the market. Typically run by technical brains, these ventures are in dire need of a financial connoisseur to guide them during fund raising process and most importantly post the process to effectively manage the cash flow. Empowering these SMEs & enterprises in service sector to unfurl their utmost value is Asco Capital, a unique & customized consulting firm, which handholds them with its sound financial consultations & business strategy solutions – more like how Big Four caters to giant organizations.

“Based on client’s business,we recommend either Debt Syndication (cheaper)or Equity Advisory(reduced risk & faster growth) that would manage client’s retainment obligations from existing business and optimize RoI,so the client can grow along with us for longer term,”explains Anand Saklecha, Director,Asco Capital, who is a qualified CA,a member of the Indian Angel Network and one of the founding members of Nanhe Farishtey – an NGO working towards Cancer sufferers and Cancer Awareness Programs.

The company guides clients with
huge potential, to not just raise debts & equity funds based on their historical numbers or possible future outcomes, but also installs a robust business plan that guides them right from identifying the industry, perfect location, designing the business model, developing organizational & capital structure to on-boarding right technical expertise among others. This consolidated information memorandum, which eventually transpires into a bible to operate the business, however, gets altered to help clients explore a better opportunity that comes along the way, since Asco keenly updates, mentors & monitors its clients.

Currently taking equities from valuable startups in an under-explored industry and placing its people on those startups’board to unlock their values at funding rounds, Asco displays clear signs of tremendous growth in the next two years


Unique Integrated Financial Services

Albeit clients predominantly approach the company for this service, Asco’s vast expertise magnetize them towards other services such as Corporate Advisory, Match Making (enabling smooth integration during M&A by quickly identifying terms & conditions affecting viability of transaction), Financial Risk Management and Retail Finance,which go hand-in-hand with its flagship Debt Syndication
& Equity Advisory services.“We render virtual CFO service for organizations that can’t afford to pay Rs.20-40 Lakh annually on a valuable CFO. Clients can efficiently & cost-effectively manage their cash flow by leveraging our package of taxation, auditing, structuring, Equity, debt and advisory departments,” expounds Anand.

Versant in financial & technical aspects, the company’ sTEV & Project Report service helps banks to invest the right amount on right organizations by evaluating their Techno-Economic Viabilities. “We understand client’s problem, cut them into pieces, devise tailor-made solutions for those pieces and finally compress them into one complete solution,” remarks Anand. Being one of the two companies to proffer all these unique services comprehensively, this Indore-based company naturally acquired clients of all sizes from New Delhi, Bombay, Pune, Calcutta, Chandigarh, Hyderabad & Cochin and got rated as top 50 SMEs in India - 2016, not to mention its impressive 20-30 percent annual growth rate.

Besides Asco's 35 dedicated professionals who constantly chisel their knowledge with tailor-made bi-monthly technical sessions, it also works with plentiful technical experts, merchant bankers and industry experts on contractual basis. Currently taking equities from valuable startups in an under-explored industry and placing its people on those startups’ board to unlock their values at funding rounds, Asco displays clear signs of tremendous growth in the next two years.