Blackpepper Technologies: Inculcating The Spirit Of Innovation By Transforming Ideas Into Tangible Products

Jei Narayanan, COO, Manoj Sundareswaran, EVP- Delivery,& Harikrishnan Puravankara, Founder & CEO
Jei Narayanan, COO
Harikrishnan Puravankara
Founder& CEO

According to a study by‘The Associated Chambers of Commerce of India (ASSOCHAM)’andEY,the Indian electronics and hardware industry is expected to reach US$ 112-130 billion by 2018 as electronics and hardware manufacturers are looking to increase their manufacturing base in India to cater to the domestic market as well as the Middle East, Africa and SAARC countries. Consumption of semiconductors,in the meantime, has also steadily climbed. According to a report by NOVONOUS, the semiconductor industry is estimated to grow from US$ 10.02 billion in 2013 to US$ 52.58 billion in 2020 at a Compound Annual Growth Rate(CAGR)of 26.72 per cent. India Electronics& Semiconductor Association reports also state that the Indian Electronic System Design and Manufacturing(ESDM) market will grow from US$ 76 billion in 2013 to US$ 400 billion by 2020.

With the soaring opportunities in Indian electronics and semiconductor industry, a large number of ventures are stepping ahead to make a spot in this business. However, a seasoned industry expert with over 18 years of expertise in this domain,Harikrishnan Puravankara was quick enough to cash on the opportunities in this already talked-about sector. Chasing his inkling, in early 2009, Harikrishnan established BlackPepper Technologies – a newgen silicon to system Design firm which holds the capabilities to provide comprehensive turnkey solutions to tier 1 to tier 3 global companies. The company took initial three years to build their business plan,technological platform and design processes, once the core team of BlackPepper was ready with an appropriate platform, the firm started growing two to three times,year on year. Initiating its journey by performing Physical Design services for a single Tier-1 semiconductor company,today BlackPepper has expanded into all spaces of the silicon-realization flow.

Recognized as the only ‘arm Approved Design Partner’ from India, BlackPepper Technologies is creating a unique value for the global companies in their silicon and system design requirements. “One of the core purposes of the company is to create an enduring impact on society by building an innovative hardware-specific organization in emerging technology sectors like the Internet of Things. Gartner estimates that each of us will be using 4 connected devices(IOT) and they will outdo humans by 2020. Industrial automation (Industry 4.0) also opens up huge opportunities for BlackPepper. As an opportunist, we are investing heavily in building solutions using Artificial Intelligence/Machine Learning/ BOTS to solve problems around predictive motor failures, smart logistics, and more. At BlackPepper Technologies, we aspire to democratize innovation by transforming ideas into tangible products and inculcate the spirit of innovation among all. We truly believe in a flat organization, in the philosophy of collective entrepreneurship and encourage an environment where every single ‘Pepperite’ is encouraged to think freely, innovate tirelessly,question fearlessly and is being deeply involved in every facet of the BlackPepper story,”says Harikrishnan Puravankara, Founder& CEO, BlackPepper Technologies.

Offering a Broad Spectrum of Services
BlackPepper comprises of a
design service technology framework which assures the most predictable execution for every phase of the product engineering cycle - be it Silicon, System or Embedded software design. The firm's single-minded focus on optimization has led to the creation of the EYWA platform- a distillation of hundreds of person-years of varied experience that their core engineering team could draw from.The EYWA framework seamlessly stitches together:

•Lean Tall Engineering(LTE is a focused return to first principle engineering tenets of yester years where a single engineer was massively multi-skilled rather than skills and capabilities being sliced and diced across a slew of less experienced engineers. BlackPepper believes that the counter-model that is prevalent today in large swathes of the Indian engineering ecosystem is slowly but surely eroding India's positioning in the global value chain with clear signs that the existing model is nothing but a race to the bottom.

•Quick IP Select(QIS)IP Vendoring model- key methodology where in SoC/System design IPs from multiple IP suppliers get matrix characterized. The optimal selection is performed by an internally developed Mathematical algorithm by solving complex selection criteria on a per SoC/System basis.

•Design Environment on Demand(DEOD) environment selection model consisting of EDA-DEOD and MACHINE-DEOD selection methodology for arriving at the optimal Price Vs TAT curve before design start or even course correct at run-time.

•Sure Shot Convergence System(SSCS) project execution environment– Innovative platform for efficient project implementation wherein phase handoffs are managed automatically using network-protocol inspired procedures.

•Sure Fast Platforms(SFP)forrapidSoC and system designs-a Silicon and System integration process that allows auto-stitching of SoC subsystems allowing customers to focus purely on their differentiating IP or innovation.

•Tier-1 service proven Cluster Team Delivery Model of engagement - Minimum program management bandwidth advantage for customer, Delivery ownership, clear team communication and timely deliverables

" Recognized As The Only 'Arm Approved Design Partner’ From India, Blackpepper Technologies Is Creating A Unique Value For The Global Companies In Their Silicon And System Design Requirements"

With over a decade of semiconductor SoC design experience, strict axioms of quality, constant improvement in R &D,technology,and processes, and the hard work of a dedicated team of professionals, today, BlackPepper Technologies is an Indian brand that is celebrated across the globe. Crowned as the trusted design partner to top 10 global semiconductor companies, BlackPepper owns diverse design capabilities to provide comprehensive turnkey solutions to tier 1 to tier 3 companies. With more than 500 years of combined experience in the field, the management team has witnessed, participated in and shaped the complete evolutionary phase of the industry. As India is poised for rapid take off to become a manufacturing centre for the world, BlackPepper Technologies is looking forward to setting new standards of excellence in electronics and introducing a new range of products and services to the furthest corners of the globe.

Charting the Future with Those who Lead the Change
BlackPepper has been successful in delivering highend semiconductor solutions by building, nurturing and developing high-performance teams. The firm's world-class engineering
talent is handpicked from top semiconductor companies across the world and BlackPepper constantly grooms its engineering teams under the concept of Lean Tall Engineering (LTE)– more engineering capability per engineer. “Our leadership team, in partnership with HR& L&D, brainstormed and designed it with an objective to augment the skill sets of the resources in line with the requirements and in turn build our Lean Tall Engineering(LTE) framework. With the help of the Learning Academy, we aim to create a knowledge pool of trained Pepperites. Together, these Pepperites will not only provide the skills required for the new practices at BlackPepper but will also cater to the manpower needed for the customer projects. We firmly believe that to be successful in BlackPepper, one must have strong engineering capabilities, passion for excellence and BlackPepper values and above all, an employee must be a fine human being before all,”says Harikrishnan.

Since its inception, BlackPepper has been growing over three times year on year and building substantial technology capabilities from its revenue surplus. It would have been much easier for the company to dilute equity and use the same for building the technology, but instead the company took a difficult path to ensure that its vision and strength can be robust and sustainable. Focused on providing differentiated products and engineering capabilities for global semiconductor companies and BlackPepper is poised to be listed on the Indian browses with a valuation of 1 billion dollar and mostly be the first full-fledged hardware company to do so from India. “At BlackPepper, we believe the ecosystem will be aligned on four important pillars,‘SENSE, COMPUTE, SECURE AND NETWORK’ and accordingly our solutions will incorporate all these on relevant areas as part of the solutions. Our offerings will be wrapped around with the creative Industrial Design(ID), such that the end user experience will be out of the world. In the future, the hardware could become a commodity and the services will be where the companies can generate revenues, ”concludes Harikrishnan Puravankara.

Awards and Recognitions
•BlackPepper Technologies is now an ARM Approved Design Partner(ADP)since May 2018. ARM conducted rigorous audit on various aspects of 18companies in India and BlackPepper is the only company which was selected to be ARM ADP in India. Also BlackPepper is the 10th ARM ADP in the world

•India Emerging Twenty(IE20),created by London & Partners and launched by the Mayor of London, has a mission to discover 20 of India’s most innovative and high-growth companies to help them grow to London,and for 2018, BlackPepper Technologies is one among the 20 companies

•BlackPepper Technologies has won 'FirstPrize in the ELCINAdefennovation Awards for 2018 in the MSME category'

• Hari Krishnan Puravankara, Founder& CEO, Black Pepper Technologies is an executive member in Defence & Airspace Strategic Electronics Summit 2018 and was honoured to be a part of the panel alongside Rear Admiral V.M. Doss,VSM, ACNS(Air Material), Indian Navy and other key representatives to discuss the key subject 'Showcasing Start-ups in Defence Electronics Excellence through Innovation by young minds of India'

•Hari Krishnan Puravankara has also been recognized as the Most Influential CEO of the Year 2018– Semiconductors by CVMagazine, UK

•BlackPepper Technologies has also been awarded by ELCINA-EFY 2017 for ‘Entrepreneurial Excellence’