Indian security & surveillance market is at a fascinating stage. We are moving from security in closed spaces to security of public places. This has led to spending from both government and the private sector. The importance placed on safety and well-being both in residential and commercial sectors, is the major reason for growing security and surveillance industry. Significant rise in security threats has propelled governments from different countries to prioritise the development and adoption of advanced surveillance techniques. Growing crime rates and increasing instances of security breaches across the world, leading to massive loss of human life and assets, are the major drivers of the electronic security market. The rise in CCTV coverage can also be observed anecdotally. There's a steady uptick in CCTV clips circulating on Whatsapp, capturing crimes or funny events that would otherwise have gone undocumented. Many of the sensational crimes, incidents of murders, road accidents were captured on CCTV cameras, distilling the pure horror of those moments on our mobile screens, and also offering valuable proof to nail the culprits. The surveillance & security boom is fed by several companies, ranging from multinational companies like Axis, Bosch, Panasonic to home-grown companies such as CP Plus to Trueview.

Established in 2011, Trueview is a flagship brand of Warner Electronics India Private Limited. With its state-of-art manufacturing facility, right from R&D to chipset designing up to final product they have in house expertise with all the required facilities. While the company is based out of UK, the manufacturing unit is present at Aurangabad serving the cause of `Make in India'. More so, Trueview is an ISO 9001:2015 certified company. Trueview has been a key innovator in the security & surveillance sector, having been involved in the development and promotion of major technological achievements in the industry.

Trueview is also credited for building India's first 700 metre long range wireless CCTV Surveillance System. The technologically updated R&D team and India works round the clock to provide its customers with the best in class products and keep them abreast with the cutting-edge technology in Electronic Security Industry. Led by young Entrepreneurs, Trueview is already a pioneer in IP CCTV & Wireless Technology.

Engaged in Design, Manufacture and Supply of Video Surveillance Systems, this firm has a channel network of over 5000 channel partners in India & globally, offering an extensive assortment of exclusive products spanning CCTV Surveillance System, Villa & Multi Apartment Video Door Phone, Electronic Article Surveillance (EAS) System and Display Solutions. The systems are manufactured in a state-of-art facility with stringent quality tests keeping in mind the security needs of Corporate, Government, Industry, Hospital, Public & Private Organization and Individuals. Trueview's core proficiency is in customizing hi-tech security devices to the need of clients& projects and providing support throughout to these business needs. Besides, the video analytics features in IP CCTV, wireless CCTV Camera and NVR with 700 meters range serve for Trueview's USP in the market. Customers are rest assured with Trueview's understanding of customer's concerns. Trueview's customers can avail the products at competitive price, with 2 years replacement warranty with quick turnaround time.

Joining Hands With Industry Leaders
Recently Trueview has joined hands with Provence (Provence (Shenzhen) Technology. Co. Ltd.), a well known brand from china for its Commercial Display Solutions. Provence will be providing technology and spares for all types of display solutions in SKD format which will be manufactured at our new upcoming manufacturing facility at Aurangabad. Both the brands will be working together in India to capture commercial display solution market. As technology is playing dominating role in marketing

segment, display solutions is such as Digital signage, LED Video Wall, LCD Video Wall, Touch Screen display solutions are in demand in upcoming Indian market. There is huge requirement in Government sectors, Schools, Hotels, Hospitals, Shopping Malls etc. Trueview & Provence together is trying to reduce cost of these solutions by manufacturing in India.

Along with display solutions, together they are launching Video Controllers, Higher-end Video servers, Video matrix, Video Distributors, Surveillance software, IPC decoder devices to name few.

Display solutions range starts from 43" upto 100" with bezel gap of 0.88MM, 1.7MM, 3.5MM, & 8MM and Interactive touch screen solutions form 22", 32", 43", 49", 55", 65", 75", 85", 100".

Comprehensive Range Of Products
Trueview's product range under CCTV includes IP CCTV & NVR, AHD camera & DVR, wireless CCTV camera & NVR, WIFI based standalone CCTV camera, SIM based CCTV camera, VR camera with 360 degree viewing angle, and Family camera. VDP range includes standalone Villa VDP and IP based and Analog multi-apartment VDP. Trueview also builds Electronic Article Surveillance (EAS) System, which comes with two scanning technologies, RF&AM EAS System and Tags. The list also includes newly added Video Display Solutions. Border less LCD screens, Video Conferencing LCD screens and Interactive Touch LCD screens, Video Matrix Servers are few to name.

Trueview has been a key innovator in the security & surveillance sector, having been involved in the development and promotion of major technological achievements in the industry

Data Security Measures In Place
The guard itself needs to guarded. This holds true for CCTVs. The obvious topics surrounding the application of GDPR's articles have been extensively discussed, neglecting those tricky and often overlooked details. One such area is the usage of CCTV to capture images of data subjects, whether that is for security or health and safety purposes. Identifiable imagery is considered as personal data under the GDPR and therefore, at a data protection level, requires the same level of thought and care that is being paid to other affected areas of the business. Trueview takes appropriate security measures to ensure security of user data on its devices and products. As mentioned earlier, the server is located at India and the data is encrypted and password protected.



OEM Services
As a manufacturer of innovative quality CCTV Camera, Trueview provides OEM services for CCTV, DVR and Video Door Phone (VDP). Currently, Trueview manufactures for more than 50+ brands. Clients can avail finished goods with their brand logo printed on products and packaging boxes. Trueview also provides multiple housing options. More so, label with specified model name, number and description can be printed on products and packaging boxes.

Trueview's products are trust worthy for its quality. The company is ISO 9001:2015, and NSIC certified, offering CE, ROHS & FCC Industrial Certified Products. Further, to live up to their name for finished quality products, Trueview takes a rigorous 3 step QC process. Besides, a team of highly qualified and certified Engineers are available 24x7 for telephonic technical support. For on-site too, Trueview ensures that experienced and highly qualified engineers are available. Trueview cameras are installed at multiple locations across India and overseas. Uri Indian Army Camp, India-Bangladesh Border, Skywalk at Sikkim-Bhutan Border, Iskcon Temple Pune, Fontana Towers Bahrain, Gulf Antiques, Rado, Longines are few of the locations that have Trueview's camera installed.

”As a manufacturer of innovative quality CCTV camera, Trueview provides OEM services for CCTV, DVR and video door phone (VDP)”

New Innovations To Come
In India, the surveillance industry has now grown beyond USD 841 million in terms of market size and is experiencing a phenomenal 27.16 percent CAGR (Compounded Annual Growth Rate). The ongoing digitization and the ever-increasing deployment of IP-driven surveillance systems are further catalyzing this market growth. One of the key factors driving the industry growth has been the recent innovations in surveillance, security, and network offerings. Trueview too has always believed in innovation and has perfected its products and solutions time and again. Currently, Trueview is under intense R&D to introduce the market to Artificial Intelligent camera, Thermal camera, Fire Detection camera, two-way audio camera, LPR camera, SIP based camera, Fire proof camera, and camera with Defogger technology.

"We are conscientious, focused on building long term client relationships through our dedication to understand every client's business needs and leverage our ability to help them identify their risks and provide the appropriate technology with robust integrated security solutions", says Sagar Kabra & Ashish Somani, Founders, Trueview. With such giant strides to transform the Indian CCTV, Trueview is enroute to becoming one of most sought-after global CCTV phenomenon.