The Logistics and freight forwarding fraternity is dynamically evolving. This is significantly attributed to the tremendous competition amongst logistics service providers freight forwarders and customs house agents in galore. This is causing dilution in profit margins and dire need of acute efficiency to sustain and exist in eminence. Furthermore, the stereotype old-hat design of the air freight forwarding processes overrun by paperworks, queues, waiting, scattered gateways and so on, further hinders any scope for rapid growth. In view of the same, there is a need to integrate the air cargo infrastructure and step into digitalisation. Headquartered in Delhi NCR, S.A. Consultants and Forwarders, a recognized name in airfreight services was founded by Asaf Ali. Having gained immense reverence from the industry owing to his sincerity and determination towards work and his benevolence, Asaf Ali was steered to establish a freight forwarding company that his customers can rely on. It is due to the same reason that some of his loyal associates bonded with him since the inception of the company. Soon, Air Freight Forwarding became the forte of S. A. Consultants and Forwarders.

"The company that started with handling merely 40 tons a month of air cargo, took a phenomenal leap to a whopping 2100 tons a month by year 2019"

The company that started with handling merely 40 tons a month of air cargo, took a phenomenal leap to a whopping 2100 tons a month by year 2019, under the leadership of Ashish Asaf, son of Asaf Ali, who propelled and has continued the legacy of growth,

success and integrity since 2010. SA Group has poised its position as the number one logistics company of North India and amongst the top 15 companies across India, with offices in Delhi, Noida, Mumbai, Chennai, Cochin, Kolkata. The firm is long associated member of IATA, WCA, ACAAI, NAP, MTO, ACFI and is also AEO certified.

SA GROUP is a preferred and approved freight forwarder for major air and sea carriers and hence holds the stocks of all the carriers having international connections from india

The company that was once known for its prowess in Air Freight forwarding for the initial decade since its inception, has expanded vividly and is offering services across the arenas of Sea Freight, Customs Brokerage, Warehousing and Distribution, Road Transportation, Packaging, Air Charters, Projects handling, Fairs and Exhibitions and so on. SA Group is a preferred and approved freight forwarder for major air and sea carriers and hence holds the stocks of all the carriers having international connections from India. “At SA Group, we have close to thousand direct customers across India and globally and in turn catering to more than 5000 end customers, shippers, and key accounts. We have strict compliance and anti-poaching policies which dis-allow approaching the customers of your customers directly this makes the clients of SA Group feel secure. The average age our customers’ association with us is not less than 5 years and there are customers who are connected and working with us since the commencement days. Since SA Group is a preferred IATA freight forwarder of most of the air carriers, even some of the global MNCs like Geodis, Agility, a.hartrodt, Bollore Logistics, Ahlers, Nissin, Clasquin, Velogic, Schenker and DGF work with us. We assure our customers of competitive pricing, prompt service, operational expertise, flawless handling, timely information, transparent dealing,” says Ashish Asaf, MD and CEO, SA Group and Member of the Managing Committee of ACAAI (All-India). SA Group has incorporated an ERP system not just internally but is also offering all its services through a single window digital online platform called LogYcode, complementary and without any premium to its customers.

There have been several driving factors in keeping SA Group buoyant in its journey in offering logistics services in the market. In future, SA Group will continue to expand in the working model of Neutral Air Freight Forwarder and expand its reach globally catering to the logistics needs of customers worldwide. The company looks forward to unfurling varied services with a digital tinge in Ocean, Road and Rail transportation, Transhipment, Warehousing, Customs brokerage all within an online platform so that even global customers can avail logistics services with utmost transparency and visibility. SA Group will not defer in moving towards the most captivating blockchain technology in logistics and supply chain.