Prismoline: Providing Comprehensive Road Safety Solutions to Credible Traffic Marking Products

Rishabh Singhania,CEOEvery year, road accidents in India toll up to one lakh! During monsoons, it creates havoc, counting in more numbers due to poor road marking and lack of warning signals. Although thermoplastic paints are being used for traffic markings for decades,the road safety audits have been turning a blind eye towards the poorquality paints, which are responsible for the fading tracks or road demarcations. When eminent paint brands of India were busy in improvising their house décor products, Prismoline sprouted in 2015 as the sole manufacturer, producing quality Retro reflective Thermoplastic road safety paint with prominent lustre and stability.

Rishabh Singhania, Founder, Prismoline, avers, “With an inline mission of reducing road fatalities by 50 percent by the year of 2020, we endeavored to build brand trust by delivering the right product at the very first attempt by understanding client’s requirement at different sites, rather than promoting the sales volume”. Backed by strong technical minds that are well aware of the industry best practices, Prismoline handhold sits customers to strategize best possible outcome sat an affordable price. As evidence to the emphasis it lays on customer satisfaction, look no further than its distinct ‘No Question warranty Policy’, which enabled Prismoline to gain a prominent foothold in Indian market.
End-to-End Road Safety Solutions
Reaching its primary target market niche, Prismoline recognized the industry need for durable roadsafety appliances, which acted as the perfect catalyst to start trading products like crush barriers, road studs, signage and others, as per client needs. Again, in face of the rapidly evolving Indian infrastructure industry, there remains a potential lack of training for product application. Thus when despite high quality products, the clients failed to acquire desired results due to poor application methodology adopted by the contractors, they turned to Prismoline to supply and apply as well.

Backed by strong technical minds that are well aware of the industry best practices, Prismoline handholds its customers to strategize best possible outcomes at an affordable price

Having emerged into a single window provider that has a bigger take over the road safety market, the company introduced Eastern India’s first Automatic Thermo plastic Application machine to ensure a quicker & precise service. Prismoline also imported (first in India) a portable reflectometer for realtime data recording of retro-reflectivity index and to measure night time visibility of the paint markings, as a quality check regime after application.

Maintaining a strict quality compendium for best products at a reasonable cost, this ISO certified venture obtains the raw materials from certified vendors and performs final sampling from a highend quality check facility.No wonder, the company has built a positive market perception within such a short span, which invites more project collaborators to cater from the neighboring states like Bihar, Jharkhand, West Bengal and Assam as well.

Prismoline takes a keen interest in improvising its products at regular intervals upon first handdata analysis collected from its quality assurance team, and is about to introduce a new product line under the brand name ‘Prismolite’. This innovative spirit has enabled the company to experience an impressive cent percent growth for the past three years. Prismoline expects another 50 percent growth this year, and aspires to expand its presence to Nepal, Bhutan Construction Expo(2019), Dubai Golf Traffic(2018)and African countries soon.