Seventh Avenue Eventz: Making Events Truly Fascinating with Out-of-the-Box Ideas

Asutosh Panda,Managing Director
Asutosh Panda
Managing Director
‘Logic will get you from A to B. Imagination will take you everywhere’ - this famous catchphrase of Albert Einstein depicts the value of imagination. As the demand for live experiences is evolving, the event planners need innovative & out-of-the-box ideas that will awe clients, and create meaningful moments for delegates.

‘Imagination is more important than knowledge’ is the mantra of Seventh Avenue Eventz (SAE). A powerhouse of ideas, SAE makes events truly fascinating and enables attendees to experience something novel & worthy of being talked about for days to come. “Ideas excite us. We work in a creative space and have built a company that mirrors our values of being positive, inventive and execution-focused. Simply put, we are a good slam–dunk team,” says Asutosh Panda, Managing Director, Seventh Avenue Eventz. This creative mindset enables SAE to meet its clients’ business objectives (be it stage design or a normal leaflet) with sundry options.

Laudable Services
This East-Indian experiential marketing agency facilitates brands to tell their stories, and connect with consumers & other stakeholders through its memorable experiencing events. Coupling its creativity with specialist strategic planning and operations, SAE offers service under events (brand/product launches, trade & public events, PR, employee engagement & live entertainment), Activation (consumer engagement, online/offline marketing,
sponsorship activation, and more), MICE, and Environment Design/Branding (Expo booths/kiosks/wall arts).

"SAE offers customized end-to-end solutions as per clients’ suitability encompass events as a whole with its prime focus on getting the maximum value for its clients’ investments"

It offers customized end-to-end solutions as per clients’ suitability encompass events as a whole with its prime focus on getting the maximum value for its clients’ investments. Being detail-driven and taking ownership of its work have earned SAE a reputation for being flawless in terms of planning, execution, design and technique.

Multitasking at its Best
SAE’s unparalleled & unprecedented expertise in conducting multicity events with keeping time constraints in mind by preparing check-list and dividing teams for each segment, positions it at the forefront in the market. Besides conducting ‘GREENATHON - A cyclathon for Clean & Green Odisha’ across five locations, SAE also accomplished over one lakh sq.ft. of branding for 22nd Asian Games in Odisha, 2017, in just 15 days.

Mirroring that, SAE has organized events for HDFC, Wipro, Reliance, SBI, HDFC, CEAT, TVS, Hindalco, Aditya Birla, Ultra-Tech, Dalmia Bharat Group, UIMSH & more, and also events like ‘Celebration of 150 Years of Jajpur District Administration’, 1st Tribal Sports of Odisha - 2018, and event & pre-event of Men’s Hockey World Cup 2018.

Besides leveraging latest design software like Adobe Illustrator, Coral Draw, Auto-Desk 3Ds Max, After Effects, & Premier Pro apart from the basic Adobe Photoshop, SAE uses updated printing setups like Mesh Fabric Printing, Latex printing, Star Eco-solvent printing by Latex 360-64, and Printer-B4H70A in its projects.
Paramount Quality
SAE’s every project undergoes three steps of quality check, wherein its proficient team hold brainstorming sessions to assess processes and suggest improvements, with an objective of promoting quality, efficiency, and productivity. Post every project, SAE takes client’s feedback which helps it in the next project. It’s this peerless service of SAE that thrusts its clients to use SAE’s services once more.

The company that was established in 2009 with a team of just two players has an envious client base today with many accolades to its credit. SAE is constantly striving to create brand experiences to deliver real results for clients, and increase its presence in B2C/live events & the entertainment space, and strengthen its Integrated Market Communication (IMC) offerings with a media-neutral approach. “Collaborate, leverage & grow is our motto,” concludes Asutosh.

Key Management:
Asutosh Panda, Managing Director
Smita Das, General manager - Planning & Marketing
Feraz Ahmed, Key Accounts Manager
Bidya Bikash Ranjan Sur, Project Head

Office: Bhubaneswar

Offerings: Product Launch, Corporate Meeting & Seminar, Annual Day Celebration, Exhibition & PR Events, DJ Night & Fashion Shows, Brand Promotions & Activation, and many others

Awards & Recognition:
•‘TEAM IMPACT AWARD‘ by T. Ramchandru (special representative to Telangana CM) for best team performance throughout the entire event
•Best Event Management Company at Entrepreneur Awards 2018 held in Bhubaneswar at ‘Maatritava-2018’
•Received the best event management company award from Bollywood Diva Bipasha Basu at Entrepreneur Award 2018