We Indians are crazy about Cricket, Bollywood and Food. But there have been instances of poor food quality spoiling the entire event, especially corporate events where delegates are the eminent personalities from their respective industry. Serving food at such events needs experienced hands and observant minds who understand not just the need of the hour, but the impact their food will have on the consumer. Cutting the clutter and offering the much personalized & customized food menu is Delhi-based VED Catering Service. The company ensures complete satisfaction for the client with delicious & hygienic food made with utmost dedication and attention to detail.

“We always aim to make our clients proud in giving us the opportunity to serve food. We always prepare & serve food from the bottom of our heart and ensure delicious & hygienic food is served with the help of innovative technology,” says Prince Pandey, Director, VED Catering Services. Having catered to over 500 corporate events in the last six years for major PSUs, Government Bodies, Political Parties, Corporate Houses and Institutions, VED brings-in specialized knowledge & experience in catering to events like Conference Lunch, Office Staff Retreat, Launches, Gala Nights, Theme Parties, Destination Wedding and more. However, to ensure no discrepancy in service, VED elaborates on the pros & cons of the event,

what is possible and what is not much in advance by giving the client a clear picture, which provides scope for customization and personalization.

Flawless Quality Service
“We never compromise on the quality of food & service because we never assume that we are working for a single client, but rather think that we have thousands of potential clients tasting our food and experiencing services,” says Prince. For guaranteeing no mishap or shortcomings during the event, every department (Purchases, Operations, Hygiene, Service & Layout) prepares a separate ‘To-Do’ list under the supervision of managers having extensive experience in the field. Tie-ups with reliable vendors like LICIOUS (for non-veg supplies), 4S (for dairy products) and TATA Sampann (for spices) ensure that the quality of the provisions remain same always without the fear of any compromise. For the best and fresh vegetables, the chefs themselves explore and procure them on the morning of the event day from the local vegetable market. In addition to all these, the management sends a mystery shopper to every event, who assesses and reports back the quality of the food and service. Wonder how many caterers do that!

We always prepare & serve food from the bottom of our heart and ensure delicious & hygienic food is served with the help of innovative technology

Variety to Spoil You
Believing that one menu doesn’t fit everyone’s purpose, VED gets its menu crafted by its expert chef based on the location, theme of the party, vicinity, culture and type of climate. This menu is enough to spoil you with choices, as it features Continental, Chinese, Italian and Lebanese cuisines, in addition to Indian cuisines. “For instance, if there is lunch followed by conference, we serve less heavy food so that post lunch, delegates don’t feel sleepy. For adventure tours, we serve heavy food like mutton and chicken that gives more energy, while for physical events, we avoid serving red meat, as it reduces water content in the body, resulting in cramps,” explains Prince.

Going forward, the company is working towards building a consumer-based website where anyone can pick their menu and number of persons and get the quote within seconds. “At VED, we are always open for suggestions, learning and following new market trends. We are a flexible, young, enthusiastic, hardworking team willing to win the hearts of our delegates with our good, delicious food & services,” concludes Prince.