How To Choose Tech Stack For Your On-Demand Delivery Business

Samar Singla, Founder & CEO, JugnooAn IIT - Delhi alumnus, Samar is a serial entrepreneur who has founded three companies - Click Labs, Jugnoo, and Jungle Works, till date.

Every on-demand business needs a solid technological foundation to function. The on-demand economy is the economic activity created by digital platforms that fulfils the consumers demand placed online. In fact, every business in the on-demand industry is similar yet different. In addition, the two on-demand business platforms will always be different, although their business model can be similar. The platform/businesses are different due to use of different technology or use of the same technology in a different approach which results in the dissimilar on-demand business platform.

A tech stack is a union of software and language integrated together to create a website or mobile app.

The application has two sides: Client side and server side.

This creates a tech stack, each of the application builds on the feature of the below application. The above image shows the major blocks of the tech stack, but there can be other blocks too.

Backend contains the logic of the business that works behind the application or website. Users never connect directly with the back-end, but indirectly users are connected with the baking. Users to directly connect with front-end stack. The inter-action of users happens at the front end through the web browser and front-end stack, which comprises of HTML, CSS and Javascript. Along with that, the other optional front-end framework includes BootStrap, AngularJS, ReactJS and many more.

Technology has to be effective at the back-end as well as on the front end. When talking about on-demand delivery services, we need to differentiate the services offered by multiple delivery service providers. To cater to multiple services offered on the on-demand delivery service platform, the following modules must be implemented.

1. Sign-up
The simple registration process to welcome your users. The easy registration process is one of the reasons for the user to use your services. When we talk about user experience, the user expects a faultless and seamless experience when using any platform and gets annoyed when users don't get a seamless experience.
2. Aggregation of Multiple Services
Showcase all your service offerings on the on-demand delivery service platform in an unambiguous way. Demonstrate all your business services to the user at one place. Don't trap the customer by demonstrating offered services in an unorganized structure demolishing the user experience.

3. Scheduler
For on-demand delivery service, delivering services on time is at the top of the priority list. Schedule the orders created by users based on location and time preferences of the customer. In the on-demand industry, demand drives the supply. Make necessary arrangements to fulfil the demand and keep track with scheduling each order.

With real-time tracking businesses not only track the progress of each user's request, but also captures the date to further reduce the time for delivering the service

4. Promotion
Be it on-demand industry or not, the first strategy that comes in mind to at-tract customers is to run promotions. Promotions not only attract users, but also engage users when service providers proffer exciting offers. Pro-motions help to give a push to your business in the early stage and help to retain customers at the later stage.

5. Matching
On-demand delivery business is all about providing services to users' on-time. Ever wondered when an on-demand business receives multiple requests from users and still able to deliver services on-time. Every on-demand business app is backed up with an advanced matching algorithm that ensures the delivery of services without any delay along with optimizing the business resources to the fullest.

6. Tracking
Name a business which doesn't want to engage their customers with the brand. Exactly no one, that's where real-time tracking comes into picture when we consider from the customer side. In fact, the bigger picture lies on the business side. With real-time tracking businesses not only track the progress of each user's request, but also capture the date to further reduce the time to deliver the service.

7. Payment
The movement of starting an on-demand delivery business starts within and out of money. When you deliver the services to users, you receive the payment from the user. Keep the payment process as simple as you can. The world is moving towards online payment but still, many developing and emerging countries use cash payments for transactions. Universal payment supports such as integration of payment gateways and e-wallets satisfy different types of users along with the trust factor associated while making payments.

8. Reviews
The on-demand delivery service business runs only and only on your service quality. The customers use the delivery service of the business offering the best services com-pared to others in the market. Isn't it? For maintaining the best service you need to upgrade. Reviews from users are the best source to know the insights and the pain points of your business. Know the area of improvement and enhance your business services to extract out the maximum revenue.

You need to remember that the burn rate in on-demand delivery services is very high. Since the delivery services in today's information age more than industrial age and today delivery services are directly associated with thousands of industries. Say in the food industry and e-commerce industry, delivery services are what make them online. Despite the competition, the market opportunity is too huge. It's just, you need a smarter way to manage your on-demand delivery business and automate the operations for maximum efficiency.